Psyllium husk in bulk: organic powder and capsules for food producers and private label
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Short answer: GOA Supply sells psyllium husk (Plantago ovata) in two bulk forms: organic psyllium husk powder in 10, 50 or 100 kg, and psyllium husk capsules in packs of 20,000, 50,000 or 100,000. The seeds and seed husks of Plantago ovata are not a novel food in the EU. Before you buy, ask for the specification, a certificate of analysis (CoA) and, for the powder, the organic certificate.
What is psyllium husk?
Psyllium husk is the outer husk of the seeds of Plantago ovata, a plant of the plantain family (Plantaginaceae). It is also known as ispaghula or blond psyllium. The husks are separated from the seeds and sold whole or ground into a fine powder. In contact with water, psyllium husk binds liquid and forms a gel, which makes it a useful binding ingredient for food producers.
Check the species on every specification. Several Plantago species are traded, and the rules differ per species and plant part: the EU Novel Food Catalogue entry for Plantago ovata covers the seeds and their husks, while the entry for Plantago indica, for example, concerns only the seed.
Psyllium husk in bulk: the forms side by side
| Form | Specification (GOA Supply data) | Order quantities | Typical business use |
|---|---|---|---|
| Organic psyllium husk powder | Ground psyllium husk (Plantago ovata); fine, light beige powder; organic, vegan | 10 / 50 / 100 kg | Bakeries and food producers (binder in bread and baked goods), smoothie and drink mixes, brands that fill their own capsules, webshops that repack in retail sizes |
| Psyllium husk capsules | Psyllium husk (Plantago ovata) in vegetarian HPMC capsules; vegan, no artificial additives; HS code 210690; CoA downloadable on the product page | 20,000 / 50,000 / 100,000 capsules | Supplement brands, webshops, pharmacies and health food stores that pack and label ready-filled capsules |
Smaller quantities than the standard tiers are possible on request, which is useful for a bakery or food producer that wants to test a recipe first.
What to check when you buy psyllium husk wholesale
- Species and plant part. The specification should name Plantago ovata and the husk. Both GOA Supply products are psyllium husk.
- Grade and purity. Whole husk and fine powder are different products for recipes and capsule filling. Agree the grade, the purity of the husk and the particle size in the specification, so every reorder behaves the same in production.
- Water binding in your recipe. Because psyllium husk binds liquid and forms a gel, test your recipe or drink mix with the actual batch and fix the dose and the amount of water before you scale up.
- Dry storage. Keep the powder in closed packaging in a dry place, reseal opened bags straight away and keep it away from humid areas such as dough rooms.
- Organic documents. If you sell the powder as organic, you need the organic certificate of the supplier and, if you repack or relabel, possibly your own certification. GOA Supply is organic certified (NL-BIO-01), and the certificate is available on request.
- A CoA per batch. Check the batch number, microbiology, heavy metals and pesticide residues against the specification.
EU rules for psyllium husk
Novel food status. The EU Novel Food Catalogue lists the seeds and seed husks of Plantago ovata as not novel in food (checked on 10 November 2026). They can therefore be used in ordinary foods as well as in food supplements, within the general food rules.
Food supplements in France. Compl'Alim lists the seed, the husk and the seed coat of Plantago ovata as authorised for food supplements. It adds that use at the same time as medicines is not recommended, and lists advisory notes from ANSES and the European Medicines Agency, for example that the product is not recommended for children under 6 or during pregnancy and breastfeeding. Check the national rules of every country where you sell supplements.
Organic. Organic production and labelling fall under Regulation (EU) 2018/848. Only a product that is certified through the whole chain may carry organic claims and the EU organic logo.
Claims. Any nutrition or health claim, on a food or a supplement, must comply with Regulation (EC) No 1924/2006 and its conditions of use.
Private label psyllium husk: what GOA Supply delivers and what you arrange
GOA Supply delivers the powder in bulk for your own packaging and label, and the capsules ready-filled in bulk. The capsules are filled by a contract manufacturer in the Netherlands. As the brand owner you arrange the packaging, the label, any claims and, for food supplements, the notification: none in the Netherlands, FOODSUP in Belgium, Compl'Alim in France and the BVL in Germany. If you sell the powder as a food or food ingredient rather than as a food supplement, the supplement notifications do not apply, but the general labelling rules of Regulation (EU) No 1169/2011 do.
Ordering psyllium husk in bulk
The powder comes in 10, 50 or 100 kg and the capsules in 20,000, 50,000 or 100,000 pieces. Prices exclude VAT and shipping, we can arrange transport, and orders are usually shipped within 1–2 weeks. Specifications, CoAs and the organic certificate are available on request. Browse our natural powders and capsules in bulk, read how private label works or see the terms on our wholesale page. Our checklist for buying in bulk lists the documents to collect for every product.
FAQ
Is psyllium husk a novel food?
No. The EU Novel Food Catalogue lists the seeds and seed husks of Plantago ovata as not novel in food.
Is the psyllium husk powder organic?
Yes, the powder is organic. The organic certificate is available on request.
What is the difference between the powder and the capsules?
The powder is ground psyllium husk in 10 to 100 kg for food production, blends or your own capsule filling. The capsules contain psyllium husk in vegetarian HPMC capsules and come ready-filled in packs of 20,000 to 100,000.
How should I store psyllium husk powder?
Closed, cool and dry. Psyllium husk binds water, so reseal opened bags immediately and keep them away from humid production areas.
Can a bakery order less than 10 kg?
Yes, smaller quantities are possible on request.
Sources
- EU Novel Food Catalogue, entry Plantago ovata Forssk. (European Commission)
- Compl'Alim: Plantago ovata Forssk. (French Ministry of Agriculture)
- Regulation (EU) 2018/848 on organic production and labelling of organic products (EUR-Lex)
Written by Florian Fermin, co-owner of GOA Supply.